First things first

Nokian Tyres is first in safety. Make safety your first priority.

LEADING THE JOURNEY FORWARD

For more than 90 years, Nokian Tyres has led the tire world in safety. From the invention of the winter and all-weather passenger tires to innovative technology fine-tuned at the largest company-owned winter test facility in the world, Nokian Tyres is driving the journey to a safer world.

Now, it’s your turn to put First Things First. Trust Nokian Tyres with your journeys.

Take the First Step Below

AT NOKIAN TYRES, WE MAKE SAFETY OUR FIRST PRIORITY. THAT HAS LED US TO OUR OWN FIRSTS.

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In 1934, we created the first winter tire. That launched a legacy of innovation that has spawned more winter patents than any other tiremaker. World records. Innovations like our Driving Safety Indicator, puncture-resistant Aramid sidewalls and Electric Fit EV tire technology.

Every great journey demands a pioneer. Nokian Tyres has charted new territory for nine decades.

Read on to find out what sets us apart.

Scroll through the slider and learn Nokian Tyres' firsts

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FIRSTS IN WINTER

90 years ago, Nokian Tyres changed driving…with our first first: the invention of the winter tire. Today, we’re still the leader in winter driving.  

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FIRSTS IN ALL-WEATHER

What if you could Forget the Forecast and drive confidently all year long? Thanks to our invention of the all-weather passenger tire, drivers can enjoy peace of mind in all four seasons, from summer sunshine to winter whiteouts.

LEARN ABOUT ALL-WEATHEr tires

FIRSTS IN ALL-SEASON

Need reinforcement for North America’s rough roads? Nokian Tyres was the first tiremaker to offer a Pothole Protection warranty across its entire all-season and all-terrain product portfolio. From getaways to the daily grind, we invite you to Extend Your Adventures and tread boldly.

LEARN THE ARAMID DIFFERENCE

FIND A DEALER NEAR YOU

Ready to put First Things First? Search your postal code in our Dealer Locator to find a tire shop near you.

Find a Tire Shop Near You

Explore how Nokian Tyres is First in Driving Safety

Are you ready to put first things first? Join us as a tire pioneer.

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Nokian Tyres products available near you

Nokian Tyres prioritizes safety in each tire we craft. Whether you're an off-roader, road trip cruiser, or daily commute hero - we have a tire for you. Put your safety first and find what tire's right for you by asking your local Nokian Tyres dealer, or by emailing us at [email protected].

Find a tire shop near you